Heather Ostertag  and Associates has teamed up with CFE to offer Event and Conference Planning. Heather gets in the trenches personally to oversee all aspects of the clients needs!

Most recently Heather envisioned and successfully executed the inaugural "Road to Independence" a 2 day conference for the Country Music Association of Ontario, held in Toronto in November of 2014. This was a huge success which generated revenues that went far beyond the Board's expectations.

Heather keeps involved in the music industry as a sitting member of the Board of the Canadian Country Music Awards, the Aboriginal Music Awards, and is the founder and chairman of the 'Panty Schoomze'. She has been recognized for her efforts to cultivate Canadian culture and contribute to the country's diverse musical landscape by receiving the prestigious Order of Canada. Heather has retired from FACTOR where she served as President and later CEO.

Awards and Acknowledgements

  • Queen's Diamond Jubilee Medal- 2012
  • East Coast Music Association Industry Builder Award- 2011
  • Hank Smith Award of Excellence, Canadian Country Music Association- 2009
  • Jo Walker-Meador International Achievement Award, Country Music Association (USA)- 2007
  • Brian Chater Industry Builder Award, Canadian Music Week- 2006
  • Appointed a Member of the Order of Canada- 2003
  • Integrity Award, FACTOR Board of Directors- 2002
  • Harris Alumni Award for Excellence in Music Industry Education- 1999
  • Inducted in the RPM Canadian Music Industry Hall of Fame- 1999
  • Ruth Hancock "Friend of the Industry", Ontario Association of Broadcasters- 1996
  • Honorary Lifetime Director, East Coast Music Association- 1995

Current Memberships

  • Member of the Order of Canada
  • Canadian Academy of Recording Arts & Sciences
  • Country Music Association of Ontario - Past-President - Honorary Lifetime Member
  • Honorary Lifetime Director of the Canadian Country Music Association
  • Association of Cultural Executives
  • Served six years as the Chairperson of the Board, Canadian Country Music Association, 2002-2008
  • Founder/Chair, Panty Schmooze for first 8 years,- and Annual Fundraiser to support Women's Shelters


"Heather is one of the most passionate music people I have ever had the pleasure of knowing. She is also very detailed, organized and driven."                                                                                                                                           - Cameron Carpenter, Vice President, Cool Planet Entertainment

"Heather is a one-of-a-kind professional with insight, acumen and an incredible depth of experience. Projects and proposals were better for having had Heather's frank and fast input."                                                                              - Jennifer Price, Trade Commissioner - Cultural Industries, Canadian Consulate General


We can collaborate with you from the idea to execution stage of your event. We are solution facilitators who are passionate about what we do. Whether it is a Cd release party, conference, strategic planning session, or you are looking for something that is unique and distinct, look no further.